T-Shirt Artwork


http://melissawiland.wordpress.com/2014/09/03/t-shirt-artwork/

Poster + Mailer + Giveaway


http://melissawiland.wordpress.com/2013/10/01/invitation/

Brochure Design

 

Web Design

http://melissawiland.wordpress.com/2013/12/17/spring-branch-isd-homepage/

Folder Artwork




Poster Artwork



Print Packet & Infographic



Brand Campaign

http://melissawiland.wordpress.com/2014/03/24/old-school-original-brand-designs/

Print Poster + SCAN = Video

http://melissawiland.wordpress.com/2014/07/14/multiple-platform-delivery/

Branded Promotional Items

http://melissawiland.wordpress.com/2014/07/16/a-little-swag/

SWAG Items: T-Shirt Art

SWAG Items for Retail Booth
http://melissawiland.wordpress.com/2014/07/16/a-little-more-swag/

Logo Design Concept

http://melissawiland.wordpress.com/2014/07/16/logo-concept-designs/

Logo Design: Educational Program

http://melissawiland.wordpress.com/2014/07/16/dual-language-logo-concepts/

Event Branding & Marketing


Branding was utilized in all marketing materials for event including invitations, table and décor items and multimedia presentation and video.

http://melissawiland.wordpress.com/2014/07/16/event-sign-artwork/

Logo Design: Tech Event Branding

 https://melissawiland.files.wordpress.com/2014/07/poster.jpg

Back to School Posters with QR Codes


Print: T-2-4 Logo

Visit marketing site for partnership (demo version) that logo was used for.  Design was created for use on site and in print.  Site is currently in production/edit phase.

Print: Program Logo Design



Print: Mailer Artwork



Print: Publication Artwork


Print: Program Logo Design

 

Print: SKY Mailer


Print: Program Booklet

Download PDF version of this 'timeline' brochure.  Created as program marketing for national convention on charter programs.

Print: District Profile


Powerpoint


Print: Campus Brochure


Print: Bond Update


Print: BC Samples


Print: Annual Report






Digital: The Top Ten

A weekly publication created by our office for internal and external audiences.  Features the top headlines for the week from around SBISD.

eNews Publication of SBISD's The Top Ten

2013 NSPRA Award of Excellence Winner
View Archive of this Publication >>

Digital Media: The eCurrent

2013 NSPRA Award of Excellence Winner
SBISD's Monthly Digital Newsletter Publication

eCurrent Archive >>

Web: myDigitalCounselor

Blog created to showcase our post secondary messaging.  Target Audience = Students

2013 NSPRA Award of Excellence Winner
Visit the blog >>

All Media: BTS Communications

Printed mailer which is part of the larger back-to-school communications packet. 

SBISD Back-to-School Website >>

Print: Internal Communications

Leadership training media packets

Print: Something Unexpected

One of the greatest kicks I get out of my jobs is the ability to shift gears and focus on a range of different projects.

Everything produced in our office is created through the filter of our district’s brand and core messaging. That may sound boring, but it constantly keeps me interested and engaged in the work. For me the fun in the creative process is taking the ‘known’ and turning it into something new or unexpected.

This month we had a quick turn around on some posters for one of our departments. They wanted large promo pieces for use at a business partnership event. I think the end products were great, and used our messaging well. We made the deadline and the department manager was happy.

What more could you ask for!?

Photography: Fence Initials

We knew the house was meant for us when we saw the gate.  Couldn't resist taking a few shots...all be it abstract ones...of the it.  What's more welcoming that an old fence bearing your initials?  I like the contrast created by the visual field.  Not my favorite composition...but I have to say the texture appeals to me.

Photography: A Corvette Love Letter

I think this is one of my favorite images of the day.  The colors, shadows and filter effects create the right amount of visual tension...while still representing the beauty of the Corvette.  The fierceness of this image is a nice 'love letter' when thinking about the Corvette brand - especially when viewed with a nostalgic eye.

Photography: 'Shady' Lady

The original photo was nice, but the filters make this image so much more.  The narrative generated by use of effects is powerful and still lets the beauty of the car shine.  Shadows and reflections plus a balance leaning toward slate in the color palette really make this image work for me.

Photography: Ford Econoline

We have a Ford like this one in our garage.  Truth be told, maybe not like this one...but it aspires to be!  Had to get a few snaps of this one in the show.  The color version (metallic flake green) of this image is great, but the high contract black and white is my preference of the two if I had to pick one.

Photography: Red Engine

Again, I can see my interest in color here.  I enjoy seeing the contrast and tension created by the red and retro green color.  The combination of great lighting and the outdoors added some softness in the reflection on the engine.  The repeating and varied lines is also a nice element in this photo.

Photography: Lemon Bronco

The color of the lemon yellow in contrast to the blue and green in the chrome is probably my draw to this image.  In my earlier work as a painter I loved to use fields of strong color - this is an obvious extension of that impulse.  I this as a study for a large painting, but the photo is equally appealing to me visually.

Photography: Spalding

Continuation of weekend photo project.  Apparently all branding or font based marketing is on my list to tweak.  Really like the black and orange contrast coupled with the texture of the basketball.  Obviously I went filter crazy in Photoshop...but isn't that part of the fun?

Photography: Nomad in the Shadow

Weekend photo exercise aimed at capturing a number of interesting fonts/letter-based images.  Lucky for me local car show was in the works so timing was great!  I love photography and video production work.

Original Artwork: Program Marketing


Certificate for awards appreciation dinner.  Original artwork incorporating program logo and brand.
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